STRATEGY & CLARITY

IOXIQ is an independent strategy consultancy. We help you weigh up business decisions, from entering a market to improving a product or putting AI to work.

YOU CHOSE / Understand customers and marketsChange your choice

YOUR BUSINESS QUESTION

What do you need to know about the market?

We research the customers, competitors or market you need to understand. The research starts with the decision you’ll use it to make.

Let’s talk about your business

We’ll discuss what you need before agreeing any paid work.

A researcher listens carefully and records an observation before interpreting it.
What do customers need?
LET’S NARROW IT DOWN

What do you need to understand?

Choose what’s closest to your situation. We’ll show you relevant services. You can change your focus at any time.

Pick a focus, or browse the whole area.

Explore all six service areasCan’t find what you need? Tell us about it.
IOXIQ / YOUR TAKEAWAY

What you’ll
get from us.

  1. Research into the market or customer group we agree
  2. A report with sources and the limits of the research
  3. What the findings mean for your decision

We’ll explain what supports the recommendation and what we still don’t know.

Questions we can
help you answer.

  • Who needs what we offer, and how do they buy?
  • What are customers choosing instead?
  • What do we still need to find out before deciding?
WHERE TO START

Tell us what you need to learn. We’ll agree who or what to research and how much detail the decision needs.

New market research: €7,500–€20,000, depending on scope.

Excluding VAT. Scope and fee agreed before paid work.

See the process and fees
HOW THE WORK HAPPENS

How we work
with you.

We agree the question and fee before any paid work starts.

01DEFINE
A person draws one useful thread from a tangle and pins it to a blank card.
The agreed brief

Agree what to work on.

Tell us what’s happening. We’ll agree which question to answer and what the work will cost.

How we agree the brief
02INVESTIGATE
A person uses a magnifying lens to examine and compare two evidence cards.
The research

Check what holds up.

We look at the evidence behind your options, including what customers need and what the numbers support.

What we investigate
03RECOMMEND
Two people unfold a route sheet and identify the next step together.
The recommendation

Decide what to do next.

You get our recommendation, the reasons behind it and a plan for the next step.

What you take away
See the process and fees
NO PERFECT BRIEF REQUIRED

What’s on
your mind?

Tell us about it