STRATEGY & CLARITY

IOXIQ is an independent strategy consultancy. We help you weigh up business decisions, from entering a market to improving a product or putting AI to work.

YOU CHOSE / Make our value clear to customersChange your choice

YOUR BUSINESS QUESTION

Help customers see why they should choose you.

We work out which customers to focus on, what matters to them and how your offer compares with their alternatives. Then we help your team explain it.

Let’s talk about your business

We’ll discuss what you need before agreeing any paid work.

Two people compare an offer with the shape of a customer need.
Find the reason to choose you.
LET’S NARROW IT DOWN

What needs to become clearer?

Choose what’s closest to your situation. We’ll show you relevant services. You can change your focus at any time.

Pick a focus, or browse the whole area.

Explore all six service areasCan’t find what you need? Tell us about it.
IOXIQ / YOUR TAKEAWAY

What you’ll
get from us.

  1. A recommendation on your audience and position in the market
  2. A value proposition backed by what your business can prove
  3. Messages your sales and marketing teams can use

We’ll explain what supports the recommendation and what we still don’t know.

Questions we can
help you answer.

  • Which customers have the strongest reason to buy from us?
  • What can we offer that their alternatives don’t?
  • How should we explain that in sales and marketing?
WHERE TO START

Tell us who you want to reach and where the current message isn’t working.

Scoped services start from €1,050. The positioning project and fee are agreed after review.

Excluding VAT. Scope and fee agreed before paid work.

See the process and fees
HOW THE WORK HAPPENS

How we work
with you.

We agree the question and fee before any paid work starts.

01DEFINE
A person draws one useful thread from a tangle and pins it to a blank card.
The agreed brief

Agree what to work on.

Tell us what’s happening. We’ll agree which question to answer and what the work will cost.

How we agree the brief
02INVESTIGATE
A person uses a magnifying lens to examine and compare two evidence cards.
The research

Check what holds up.

We look at the evidence behind your options, including what customers need and what the numbers support.

What we investigate
03RECOMMEND
Two people unfold a route sheet and identify the next step together.
The recommendation

Decide what to do next.

You get our recommendation, the reasons behind it and a plan for the next step.

What you take away
See the process and fees
NO PERFECT BRIEF REQUIRED

What’s on
your mind?

Tell us about it